How to Write a Media Release
Take a tour with Ideas and Marketing strategist Linda Reed-Enever of the ins and outs of how to write a Media Release.
Welcome to how to write a media release things you need to know before we start
How to Write a Media Release Workbook
Media Contact Templates
What is a media release, Why write a media release and What a media release is not!
Things we need to do and consider before we start our release
The Work out Loud Technique to find release ideas.
The Question Time Technique for release ideas
The Do Something Techqnique to Find Release Ideas
Times in Business you can write a release
Release Ideas for each month of the year
The Forumla of a Release
The Headline
The Body
The Final Paragraph
The Boilerplate
Let's explore the template section by section
Creating a headline that says read me
Getting the lead paragrah right
Expand things further in the body
Ending your release
Wrapping things up with the boilerplate
Things to check before you send your release
Sending your release via Distribution or to an email list
How to Pitch Your Release
Reverse Pitching and Callouts
Keep working with the Media
Meet Your Course Leader